We love sport because of all the emotions it releases. Because football is such a wonderfully entertaining game. And because it's exciting to see the strongest prevail. The winners are on top, for the losers it's a case of: cheer up, life goes on. Because even if professionals subordinate everything to their career and sometimes realise millions, sport is ultimately a game. That doesn't apply to our own lives. Because when the strongest prevail in our everyday lives, it doesn't end well for others.

Violence against women, or people perceived as women, is still commonplace in our society. It is not a game. And its breeding ground lies in the view that women and girls are worth less or worse.
It is up to each and every one of us to recognise, address and prevent violence. Do not watch! Take a stand against sexism, hatred and violence. Take a stand and make sport a safe place for everyone.

Because showing respect is real strength.